The Falsies Lash Lift Curling Mascara is a volumizing and curling mascara that creates dramatic, lifted lashes. Its unique brush design and formula work together to deliver intense black color while curling and separating lashes for a false lash effect. Key features: • Double-curved lifting brush for maximum volume • Long-lasting curling effect • Intense black color payoff • Buildable formula for customizable results • Separates and defines individual lashes • Easy-to-use applicator with curved bristles • 9.6ml product volume The mascara features a specialized double-curved lifting brush with purple and black bristles designed to grab and lift each lash from root to tip. The formula is buildable, allowing you to create natural to dramatic looks. The sleek black and white packaging includes the distinctive Falsies branding in purple. For best results, apply in a zigzag motion from root to tip, building additional coats while the formula is still wet.