Rimmel Lasting Finish Matte Lipstick in Perfect Nude is a long-wearing matte lipstick that delivers rich, intense color with a smooth matte finish. The creamy formula glides on effortlessly while providing comfortable wear throughout the day. Key features: • Long-lasting matte finish • Creamy, comfortable formula • Rich color payoff • Smooth application • Classic bullet lipstick design • Perfect nude shade for everyday wear The Perfect Nude shade (730) is a versatile neutral pink-brown that complements a wide range of skin tones. The lipstick comes in Rimmel's signature black packaging with a clear indication of the shade at the base. The matte formula helps minimize the appearance of lip lines while maintaining moisture to prevent drying. For best results, apply to clean, well-moisturized lips.